About
The story behind De-Risk Matrix.
Magnus developed the De-Risk Matrix methodology after identifying a persistent gap: existing frameworks failed to integrate strategic goal-setting with structured risk management and the organizational culture required to act on it.
Most risk frameworks treat risk as a separate discipline from strategy. Most goal frameworks — OKR, Balanced Scorecard, SMART — treat targets as single points without explicit risk floors. De-Risk Matrix connects the two: goals define the risk appetite; risk states drive the cultural response.
The methodology was refined through real-world pilots and specialist collaborations, and is deliberately aligned with ISO 31000 — the international standard for risk management — as well as ISO 45003 and Edmondson's psychological safety research.
“Traditionally, risk has meant ‘how big the hole in the floor is’ — probability multiplied by negative consequence. But the modern ISO 31000 definition looks upward: how high the building is, and how high it could grow. Risk is the effect of uncertainty on objectives — and that is exactly what the De-Risk Matrix is built upon.”
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